Tulum, located on Mexico’s Riviera Maya, is a unique blend of ancient Mayan heritage, Mexican culture, and international influence. Here’s a guide to the language and cultural nuances of Tulum.

Languages Spoken in Tulum
- Spanish: The primary language spoken in Tulum and across Mexico.
- Mayan: The indigenous language of the region, still spoken by many locals.
- English: Widely understood in tourist areas, restaurants, and shops.
A few things to keep in mind if you only speak English
Upscale hotels and restaurants often have English speaking staff. Apart from that it is hard to predict. In many other places you are likely to encounter people that either speak very basic English or not at all. Some examples:
- Taxi drivers in Tulum typically don’t speak English. Even people that don’t speak any Spanish usually manage to agree on a price and to communicate where you go fairly easily though.
- If you order food, keep in mind that the many buildings in Tulum don’t have a proper address and that the delivery guys usually don’t speak English either. The typical way to solve this is by using WhatsApp and perhaps an app like Google Translate.
- Supermarkets and convenience stores typically don’t have any English-speaking staff.
Key Spanish Phrases to Know
Mastering a few basic Spanish phrases can make interactions smoother and show respect for the local culture. Here are some commonly used ones:
- Greetings and Courtesies
- Hola: Hello
- Buenos días: Good morning
- Buenas tardes: Good afternoon
- Buenas noches: Good evening/night
- Por favor: Please
- Gracias: Thank you
- De nada: You’re welcome
- ¿Cómo estás?: How are you?
- Muy bien, gracias: Very well, thank you
- Practical Phrases
- ¿Cuánto cuesta?: How much does it cost?
- ¿Dónde está el baño?: Where is the bathroom?
- Quiero esto: I want this
- ¿Habla inglés?: Do you speak English?
- No entiendo: I don’t understand
- Ayuda: Help
- Shopping and Market Phrases
- ¿Tienen esto en otro color?: Do you have this in another color?
- ¿Aceptan tarjetas?: Do you accept credit cards?
- ¿Puede darme un descuento?: Can you give me a discount?
- Transportation and Directions
- ¿Dónde está…?: Where is…?
- Quiero ir a…: I want to go to…
- ¿Cuánto me cobra a…?: How much is the taxi to…?
Local Customs in Tulum
Understanding local etiquette can help you navigate interactions respectfully.
- Greeting Customs
- Mexicans value polite and friendly greetings. A nod with a smile is common, even among strangers depending on the location.
- In more familiar settings, a handshake between men or a light cheek kiss on the right cheek with women is common. The same applies when introducing yourself.
- Tipping Culture
- Tipping is customary in Tulum. At restaurants, a tip of 10–20% of the bill is expected.
- For tings like tour guides, drivers, and hotel staff, a small tip, typically 1 or 2 dollars (20-40 pesos), is appreciated for good service.
- Time Perception
- Like in many parts of Mexico, the pace of life in Tulum is more relaxed. Expect a slower approach to time, particularly in informal settings.
- Environmental Respect
- Tulum places a strong emphasis on eco-consciousness. Respect the area’s natural beauty by avoiding littering, reducing plastic usage, and adhering to sustainable tourism practices.
Learning Mayan Words
While Spanish is the main language, here are a few Mayan words if you want to impress and connect with the locals:
- Ma’alob k’iin: Good day
- Jach ki’imak in wóol: I am very happy
- Ba’ax ka wa’alik?: How are you?
What Locals Appreciate
- Politeness: Using por favor (please) and gracias (thank you) can go a long way. However, Mexico is a complex (and classist) society. In our experience, there is somewhat of a divide. Mexicans from other parts of the country are more often accustomed to more elaborate pleasantries, while some locals typically use a more direct, ‘succinct’ style. For instance, don’t be surprised if your ‘thank you’ is met with a simple ‘sí’ (‘yes’). This isn’t necessarily impolite—it’s simply a cultural difference.
- Respect for Customs: Observing local traditions, such as respecting quiet times in residential areas, is much appreciated.
- Interest in Culture: Showing curiosity about Tulum’s history and Mayan roots is often met with a warm response.